{"id":10,"date":"2026-05-13T19:42:42","date_gmt":"2026-05-13T19:42:42","guid":{"rendered":"https:\/\/marketingdelser.com.ar\/?page_id=10"},"modified":"2026-05-13T23:21:12","modified_gmt":"2026-05-13T23:21:12","slug":"10-2","status":"publish","type":"page","link":"https:\/\/marketingdelser.com.ar\/","title":{"rendered":"inicio"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"10\" class=\"elementor elementor-10\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d11873a e-con-full e-flex e-con e-parent\" data-id=\"d11873a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d35e6c6 elementor-widget__width-initial elementor-widget elementor-widget-html\" data-id=\"d35e6c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!DOCTYPE html>\r\n<html lang=\"es\">\r\n<head>\r\n<meta charset=\"UTF-8\">\r\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1.0\">\r\n<title>Marketing del Ser<\/title>\r\n<link href=\"https:\/\/fonts.googleapis.com\/css2?family=Playfair+Display:ital,wght@0,400;0,700;1,400&family=Cormorant+Garamond:ital,wght@0,300;0,400;0,600;1,300;1,400&family=DM+Sans:wght@300;400;500&display=swap\" rel=\"stylesheet\">\r\n<style>\r\n  *, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }\r\n\r\n  :root {\r\n    --tierra: #0D2B4E;\r\n    --tierra-med: #1A4A7A;\r\n    --tierra-claro: #4A7DB5;\r\n    --dorado: #3EA6C8;\r\n    --dorado-claro: #A8D8EA;\r\n    --crema: #EAF4FB;\r\n    --crema-oscuro: #D4EAF7;\r\n    --verde: #0A1F3C;\r\n    --verde-claro: #1A3A6B;\r\n    --humo: #F0F6FB;\r\n    --texto: #071525;\r\n    --texto-suave: #2D5080;\r\n  }\r\n\r\n  \r\n  \/* === ELEMENTOR FULL WIDTH FIX === *\/\r\n  .elementor-widget-html > .elementor-widget-container,\r\n  .elementor-widget-html {\r\n    width: 100vw !important;\r\n    max-width: 100vw !important;\r\n    margin-left: calc(-50vw + 50%) !important;\r\n    padding: 0 !important;\r\n    position: relative !important;\r\n    left: 0 !important;\r\n  }\r\n  .e-con, .e-con-inner, .elementor-container, .elementor-section-wrap {\r\n    padding: 0 !important;\r\n    max-width: 100% !important;\r\n    overflow-x: hidden !important;\r\n  }\r\n\r\n  html { scroll-behavior: smooth; }\r\n\r\n  body {\r\n    font-family: 'DM Sans', sans-serif;\r\n    background: var(--humo);\r\n    color: var(--texto);\r\n    overflow-x: hidden;\r\n  }\r\n\r\n  \/* NAV *\/\r\n  nav {\r\n    position: fixed;\r\n    top: 0; left: 0; right: 0;\r\n    z-index: 100;\r\n    padding: 1.2rem 4rem;\r\n    display: flex;\r\n    justify-content: space-between;\r\n    align-items: center;\r\n    background: rgba(240, 246, 251, 0.92);\r\n    backdrop-filter: blur(12px);\r\n    border-bottom: 1px solid rgba(62, 166, 200, 0.2);\r\n  }\r\n\r\n  .nav-logo {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 1.3rem;\r\n    color: var(--tierra);\r\n    letter-spacing: 0.02em;\r\n  }\r\n\r\n  .nav-logo span { color: var(--dorado); font-style: italic; }\r\n\r\n  nav ul {\r\n    list-style: none;\r\n    display: flex;\r\n    gap: 2.5rem;\r\n  }\r\n\r\n  nav ul li a {\r\n    text-decoration: none;\r\n    font-size: 0.85rem;\r\n    font-weight: 400;\r\n    color: var(--tierra-med);\r\n    letter-spacing: 0.08em;\r\n    text-transform: uppercase;\r\n    transition: color 0.3s;\r\n  }\r\n\r\n  nav ul li a:hover { color: var(--dorado); }\r\n\r\n  .nav-cta {\r\n    background: var(--tierra) !important;\r\n    color: var(--crema) !important;\r\n    padding: 0.6rem 1.4rem !important;\r\n    border-radius: 2px !important;\r\n    transition: background 0.3s !important;\r\n  }\r\n\r\n  .nav-cta:hover { background: var(--dorado) !important; color: var(--tierra) !important; }\r\n\r\n  \/* HERO *\/\r\n  .hero {\r\n    min-height: 100vh;\r\n    display: grid;\r\n    grid-template-columns: 1fr 1fr;\r\n    position: relative;\r\n    overflow: hidden;\r\n  }\r\n\r\n  .hero-left {\r\n    background: var(--tierra);\r\n    display: flex;\r\n    flex-direction: column;\r\n    justify-content: center;\r\n    padding: 8rem 5rem 6rem 5rem;\r\n    position: relative;\r\n  }\r\n\r\n  .hero-left::after {\r\n    content: '';\r\n    position: absolute;\r\n    right: -60px;\r\n    top: 0; bottom: 0;\r\n    width: 120px;\r\n    background: var(--tierra);\r\n    clip-path: polygon(0 0, 50% 0, 100% 50%, 50% 100%, 0 100%);\r\n    z-index: 2;\r\n  }\r\n\r\n  .hero-eyebrow {\r\n    font-family: 'DM Sans', sans-serif;\r\n    font-size: 0.75rem;\r\n    font-weight: 500;\r\n    letter-spacing: 0.25em;\r\n    text-transform: uppercase;\r\n    color: var(--dorado);\r\n    margin-bottom: 1.5rem;\r\n  }\r\n\r\n  .hero-title {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: clamp(3rem, 5vw, 4.5rem);\r\n    line-height: 1.08;\r\n    color: var(--crema);\r\n    margin-bottom: 1rem;\r\n  }\r\n\r\n  .hero-title em {\r\n    font-style: italic;\r\n    color: var(--dorado);\r\n  }\r\n\r\n  .hero-subtitle {\r\n    font-family: 'Cormorant Garamond', serif;\r\n    font-size: 1.35rem;\r\n    font-weight: 300;\r\n    color: var(--dorado-claro);\r\n    line-height: 1.6;\r\n    margin-bottom: 2.5rem;\r\n    max-width: 400px;\r\n  }\r\n\r\n  .hero-btn {\r\n    display: inline-block;\r\n    background: var(--dorado);\r\n    color: var(--tierra);\r\n    font-family: 'DM Sans', sans-serif;\r\n    font-size: 0.82rem;\r\n    font-weight: 500;\r\n    letter-spacing: 0.12em;\r\n    text-transform: uppercase;\r\n    text-decoration: none;\r\n    padding: 1rem 2.5rem;\r\n    border-radius: 2px;\r\n    transition: all 0.3s;\r\n    align-self: flex-start;\r\n  }\r\n\r\n  .hero-btn:hover {\r\n    background: var(--crema);\r\n    transform: translateY(-2px);\r\n  }\r\n\r\n  .hero-right {\r\n    background: var(--crema);\r\n    display: flex;\r\n    align-items: center;\r\n    justify-content: center;\r\n    padding: 8rem 4rem 6rem 7rem;\r\n    position: relative;\r\n  }\r\n\r\n  .hero-manifesto {\r\n    max-width: 420px;\r\n  }\r\n\r\n  .hero-manifesto blockquote {\r\n    font-family: 'Cormorant Garamond', serif;\r\n    font-size: 1.6rem;\r\n    font-style: italic;\r\n    line-height: 1.5;\r\n    color: var(--tierra);\r\n    border-left: 3px solid var(--dorado);\r\n    padding-left: 1.5rem;\r\n    margin-bottom: 1.5rem;\r\n  }\r\n\r\n  .hero-manifesto p {\r\n    font-size: 0.95rem;\r\n    line-height: 1.7;\r\n    color: var(--texto-suave);\r\n  }\r\n\r\n  .ornamento {\r\n    position: absolute;\r\n    opacity: 0.06;\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 18rem;\r\n    color: var(--dorado);\r\n    top: 50%;\r\n    right: 2rem;\r\n    transform: translateY(-50%);\r\n    pointer-events: none;\r\n    user-select: none;\r\n  }\r\n\r\n  \/* INTRO FRANJA *\/\r\n  .franja-intro {\r\n    background: var(--dorado);\r\n    padding: 2rem 4rem;\r\n    text-align: center;\r\n  }\r\n\r\n  .franja-intro p {\r\n    font-family: 'Cormorant Garamond', serif;\r\n    font-size: 1.25rem;\r\n    font-style: italic;\r\n    color: var(--tierra);\r\n    letter-spacing: 0.02em;\r\n  }\r\n\r\n  \/* SECCI\u00d3N PRINCIPAL: MARKETING DEL SER *\/\r\n  .sec-mds {\r\n    background: var(--verde);\r\n    padding: 7rem 5rem;\r\n    position: relative;\r\n    overflow: hidden;\r\n  }\r\n\r\n  .sec-mds::before {\r\n    content: 'M';\r\n    position: absolute;\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 40rem;\r\n    color: rgba(255,255,255,0.03);\r\n    top: -8rem;\r\n    left: -5rem;\r\n    line-height: 1;\r\n    pointer-events: none;\r\n  }\r\n\r\n  .sec-header {\r\n    display: flex;\r\n    align-items: flex-end;\r\n    gap: 3rem;\r\n    margin-bottom: 4rem;\r\n  }\r\n\r\n  .sec-tag {\r\n    font-size: 0.72rem;\r\n    font-weight: 500;\r\n    letter-spacing: 0.22em;\r\n    text-transform: uppercase;\r\n    color: var(--dorado);\r\n    background: rgba(62, 166, 200, 0.15);\r\n    padding: 0.4rem 1rem;\r\n    border-radius: 2px;\r\n    white-space: nowrap;\r\n    margin-bottom: 0.8rem;\r\n    display: inline-block;\r\n  }\r\n\r\n  .sec-title {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: clamp(2.5rem, 4vw, 3.5rem);\r\n    line-height: 1.1;\r\n    color: var(--crema);\r\n  }\r\n\r\n  .sec-title em { font-style: italic; color: var(--dorado); }\r\n\r\n  .sec-desc-col {\r\n    max-width: 380px;\r\n  }\r\n\r\n  .sec-desc-col p {\r\n    font-size: 0.95rem;\r\n    line-height: 1.75;\r\n    color:#ffffff;\r\n  }\r\n\r\n  .mds-grid {\r\n    display: grid;\r\n    grid-template-columns: repeat(3, 1fr);\r\n    gap: 1.5px;\r\n    background: rgba(62, 166, 200, 0.2);\r\n  }\r\n\r\n  .mds-card {\r\n    background: rgba(10, 31, 60, 0.85);\r\n    padding: 2.5rem;\r\n    transition: background 0.4s;\r\n    cursor: default;\r\n  }\r\n\r\n  .mds-card:hover {\r\n    background: rgba(26, 58, 107, 0.6);\r\n  }\r\n\r\n  .mds-num {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 3rem;\r\n    color: rgba(62, 166, 200, 0.3);\r\n    line-height: 1;\r\n    margin-bottom: 1rem;\r\n  }\r\n\r\n  .mds-card h3 {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 1.25rem;\r\n    color: var(--crema);\r\n    margin-bottom: 0.8rem;\r\n    font-weight: 400;\r\n  }\r\n\r\n  .mds-card p {\r\n    font-size: 0.88rem;\r\n    line-height: 1.7;\r\n    color:#ffffff;\r\n  }\r\n\r\n  .mds-cta {\r\n    margin-top: 3.5rem;\r\n    display: flex;\r\n    align-items: center;\r\n    gap: 2rem;\r\n  }\r\n\r\n  .btn-primario {\r\n    display: inline-block;\r\n    background: var(--dorado);\r\n    color: var(--tierra);\r\n    font-size: 0.82rem;\r\n    font-weight: 500;\r\n    letter-spacing: 0.12em;\r\n    text-transform: uppercase;\r\n    text-decoration: none;\r\n    padding: 1rem 2.5rem;\r\n    border-radius: 2px;\r\n    transition: all 0.3s;\r\n  }\r\n\r\n  .btn-primario:hover {\r\n    background: var(--crema);\r\n    transform: translateY(-2px);\r\n  }\r\n\r\n  .btn-secundario {\r\n    font-size: 0.88rem;\r\n    color: var(--dorado-claro);\r\n    text-decoration: none;\r\n    display: flex;\r\n    align-items: center;\r\n    gap: 0.5rem;\r\n    transition: gap 0.3s;\r\n  }\r\n\r\n  .btn-secundario:hover { gap: 1rem; }\r\n\r\n  \/* SERVICIOS *\/\r\n  .sec-servicios {\r\n    background: var(--humo);\r\n    padding: 7rem 5rem;\r\n  }\r\n\r\n  .servicios-intro {\r\n    text-align: center;\r\n    margin-bottom: 5rem;\r\n  }\r\n\r\n  .servicios-intro .sec-tag { display: inline-block; }\r\n\r\n  .servicios-intro h2 {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: clamp(2rem, 3.5vw, 3rem);\r\n    color: var(--tierra);\r\n    margin-top: 0.8rem;\r\n    margin-bottom: 1rem;\r\n  }\r\n\r\n  .servicios-intro p {\r\n    font-family: 'Cormorant Garamond', serif;\r\n    font-size: 1.2rem;\r\n    font-style: italic;\r\n    color: var(--texto-suave);\r\n    max-width: 600px;\r\n    margin: 0 auto;\r\n  }\r\n\r\n  .servicios-grid {\r\n    display: grid;\r\n    grid-template-columns: 1fr 1fr;\r\n    gap: 2rem;\r\n  }\r\n\r\n  \/* Card Coaching 1 a 1 *\/\r\n  .s-card {\r\n    border-radius: 4px;\r\n    overflow: hidden;\r\n    transition: transform 0.4s;\r\n  }\r\n\r\n  .s-card:hover { transform: translateY(-6px); }\r\n\r\n  .s-card-coaching {\r\n    background: var(--tierra);\r\n    padding: 3rem;\r\n    color: var(--crema);\r\n  }\r\n\r\n  .s-card-empresas {\r\n    background: var(--crema-oscuro);\r\n    padding: 3rem;\r\n    border: 1px solid rgba(74, 125, 181, 0.2);\r\n  }\r\n\r\n  .s-card-icon {\r\n    width: 48px;\r\n    height: 48px;\r\n    margin-bottom: 1.5rem;\r\n    opacity: 0.8;\r\n  }\r\n\r\n  .s-card h3 {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 1.6rem;\r\n    margin-bottom: 0.5rem;\r\n    font-weight: 400;\r\n  }\r\n\r\n  .s-card-coaching h3 { color: var(--dorado); }\r\n  .s-card-empresas h3 { color: var(--tierra); }\r\n\r\n  .s-card-subtitle {\r\n    font-family: 'Cormorant Garamond', serif;\r\n    font-size: 1rem;\r\n    font-style: italic;\r\n    margin-bottom: 1.5rem;\r\n  }\r\n\r\n  .s-card-coaching .s-card-subtitle { color: var(--dorado-claro); }\r\n  .s-card-empresas .s-card-subtitle { color: var(--tierra-claro); }\r\n\r\n  .s-card p {\r\n    font-size: 0.9rem;\r\n    line-height: 1.75;\r\n    margin-bottom: 2rem;\r\n  }\r\n\r\n  .s-card-coaching p { color:#ffffff; }\r\n  .s-card-empresas p { color: var(--texto-suave); }\r\n\r\n  .s-features {\r\n    list-style: none;\r\n    margin-bottom: 2.5rem;\r\n    display: flex;\r\n    flex-direction: column;\r\n    gap: 0.6rem;\r\n  }\r\n\r\n  .s-features li {\r\n    font-size: 0.85rem;\r\n    display: flex;\r\n    align-items: center;\r\n    gap: 0.7rem;\r\n  }\r\n\r\n  .s-features li::before {\r\n    content: '\u25c6';\r\n    font-size: 0.5rem;\r\n    color: var(--dorado);\r\n    flex-shrink: 0;\r\n  }\r\n\r\n  .s-card-coaching .s-features li { color: #ffffff; }\r\n  .s-card-empresas .s-features li { color: var(--tierra-med); }\r\n\r\n  .s-card-link {\r\n    display: inline-flex;\r\n    align-items: center;\r\n    gap: 0.5rem;\r\n    font-size: 0.82rem;\r\n    font-weight: 500;\r\n    letter-spacing: 0.1em;\r\n    text-transform: uppercase;\r\n    text-decoration: none;\r\n    transition: gap 0.3s;\r\n    padding-bottom: 2px;\r\n  }\r\n\r\n  .s-card-coaching .s-card-link {\r\n    color: var(--dorado);\r\n    border-bottom: 1px solid rgba(62, 166, 200, 0.4);\r\n  }\r\n\r\n  .s-card-empresas .s-card-link {\r\n    color: var(--tierra);\r\n    border-bottom: 1px solid rgba(13, 43, 78, 0.3);\r\n  }\r\n\r\n  .s-card-link:hover { gap: 1rem; }\r\n\r\n  \/* MDS DESTACADO *\/\r\n  .s-card-mds-full {\r\n    grid-column: 1 \/ -1;\r\n    background: linear-gradient(135deg, var(--verde) 0%, #061628 100%);\r\n    padding: 3.5rem;\r\n    display: grid;\r\n    grid-template-columns: 1fr 1fr;\r\n    gap: 3rem;\r\n    align-items: center;\r\n    border-radius: 4px;\r\n    position: relative;\r\n    overflow: hidden;\r\n  }\r\n\r\n  .s-card-mds-full::before {\r\n    content: '';\r\n    position: absolute;\r\n    top: 0; left: 0;\r\n    width: 4px;\r\n    height: 100%;\r\n    background: var(--dorado);\r\n  }\r\n\r\n  .s-card-mds-full::after {\r\n    content: 'SER';\r\n    position: absolute;\r\n    right: -1rem;\r\n    bottom: -2rem;\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 12rem;\r\n    color: rgba(255,255,255,0.04);\r\n    line-height: 1;\r\n    pointer-events: none;\r\n  }\r\n\r\n  .mds-badge {\r\n    display: inline-block;\r\n    background: var(--dorado);\r\n    color: var(--tierra);\r\n    font-size: 0.7rem;\r\n    font-weight: 500;\r\n    letter-spacing: 0.18em;\r\n    text-transform: uppercase;\r\n    padding: 0.35rem 0.9rem;\r\n    border-radius: 2px;\r\n    margin-bottom: 1rem;\r\n  }\r\n\r\n  .s-card-mds-full h3 {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 2rem;\r\n    color: var(--crema);\r\n    font-weight: 400;\r\n    margin-bottom: 0.5rem;\r\n  }\r\n\r\n  .s-card-mds-full .s-card-subtitle {\r\n    font-family: 'Cormorant Garamond', serif;\r\n    font-size: 1.1rem;\r\n    font-style: italic;\r\n    color: var(--dorado-claro);\r\n    margin-bottom: 1.2rem;\r\n  }\r\n\r\n  .s-card-mds-full .desc {\r\n    font-size: 0.92rem;\r\n    line-height: 1.75;\r\n    color:#ffffff;\r\n    margin-bottom: 2rem;\r\n  }\r\n\r\n  .mds-right-col {}\r\n\r\n  .mds-pilares {\r\n    display: grid;\r\n    grid-template-columns: 1fr 1fr;\r\n    gap: 1rem;\r\n    margin-bottom: 2rem;\r\n  }\r\n\r\n  .pilar {\r\n    background: rgba(255,255,255,0.07);\r\n    border: 1px solid rgba(62, 166, 200, 0.2);\r\n    padding: 1.2rem;\r\n    border-radius: 4px;\r\n  }\r\n\r\n  .pilar-num {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 1.5rem;\r\n    color: var(--dorado);\r\n    opacity: 0.5;\r\n    line-height: 1;\r\n    margin-bottom: 0.4rem;\r\n  }\r\n\r\n  .pilar h4 {\r\n    font-size: 0.88rem;\r\n    font-weight: 500;\r\n    color: var(--crema);\r\n    margin-bottom: 0.3rem;\r\n  }\r\n\r\n  .pilar p {\r\n    font-size: 0.78rem;\r\n    color: rgba(220, 238, 252, 0.5);\r\n    line-height: 1.5;\r\n  }\r\n\r\n  \/* PROCESO *\/\r\n  .sec-proceso {\r\n    background: var(--crema);\r\n    padding: 7rem 5rem;\r\n  }\r\n\r\n  .proceso-header {\r\n    text-align: center;\r\n    margin-bottom: 5rem;\r\n  }\r\n\r\n  .proceso-header h2 {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: clamp(2rem, 3vw, 2.8rem);\r\n    color: var(--tierra);\r\n    margin-top: 0.8rem;\r\n  }\r\n\r\n  .proceso-steps {\r\n    display: grid;\r\n    grid-template-columns: repeat(4, 1fr);\r\n    gap: 0;\r\n    position: relative;\r\n  }\r\n\r\n  .proceso-steps::before {\r\n    content: '';\r\n    position: absolute;\r\n    top: 2.5rem;\r\n    left: 12.5%;\r\n    right: 12.5%;\r\n    height: 1px;\r\n    background: linear-gradient(90deg, var(--dorado) 0%, transparent 100%);\r\n  }\r\n\r\n  .paso {\r\n    padding: 0 2rem;\r\n    text-align: center;\r\n  }\r\n\r\n  .paso-circle {\r\n    width: 5rem;\r\n    height: 5rem;\r\n    border-radius: 50%;\r\n    border: 1px solid var(--dorado);\r\n    display: flex;\r\n    align-items: center;\r\n    justify-content: center;\r\n    margin: 0 auto 1.5rem;\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 1.5rem;\r\n    color: var(--dorado);\r\n    background: var(--crema);\r\n    position: relative;\r\n    z-index: 1;\r\n  }\r\n\r\n  .paso h4 {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 1.05rem;\r\n    font-weight: 400;\r\n    color: var(--tierra);\r\n    margin-bottom: 0.6rem;\r\n  }\r\n\r\n  .paso p {\r\n    font-size: 0.85rem;\r\n    line-height: 1.65;\r\n    color: var(--texto-suave);\r\n  }\r\n\r\n  \/* TESTIMONIOS *\/\r\n  .sec-testimonios {\r\n    background: var(--tierra);\r\n    padding: 6rem 5rem;\r\n    overflow: hidden;\r\n  }\r\n\r\n  .test-header {\r\n    text-align: center;\r\n    margin-bottom: 3.5rem;\r\n  }\r\n\r\n  .test-header h2 {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 2.2rem;\r\n    color: var(--crema);\r\n    font-weight: 400;\r\n  }\r\n\r\n  .test-grid {\r\n    display: grid;\r\n    grid-template-columns: repeat(3, 1fr);\r\n    gap: 1.5rem;\r\n  }\r\n\r\n  .testimonio {\r\n    background: rgba(255,255,255,0.07);\r\n    border: 1px solid rgba(62, 166, 200, 0.15);\r\n    padding: 2rem;\r\n    border-radius: 4px;\r\n  }\r\n\r\n  .test-quote {\r\n    font-family: 'Cormorant Garamond', serif;\r\n    font-size: 1.1rem;\r\n    font-style: italic;\r\n    line-height: 1.6;\r\n    color: var(--dorado-claro);\r\n    margin-bottom: 1.5rem;\r\n  }\r\n\r\n  .test-quote::before { content: '\"'; font-size: 2rem; line-height: 0; vertical-align: -0.5rem; color: var(--dorado); margin-right: 0.2rem; }\r\n\r\n  .test-autor {\r\n    display: flex;\r\n    align-items: center;\r\n    gap: 0.8rem;\r\n  }\r\n\r\n  .test-avatar {\r\n    width: 38px;\r\n    height: 38px;\r\n    border-radius: 50%;\r\n    background: var(--dorado);\r\n    opacity: 0.3;\r\n    flex-shrink: 0;\r\n  }\r\n\r\n  .test-name {\r\n    font-size: 0.85rem;\r\n    font-weight: 500;\r\n    color: var(--crema);\r\n  }\r\n\r\n  .test-rol {\r\n    font-size: 0.75rem;\r\n    color: var(--tierra-claro);\r\n    margin-top: 0.1rem;\r\n  }\r\n\r\n  \/* CTA FINAL *\/\r\n  .sec-cta {\r\n    background: var(--humo);\r\n    padding: 8rem 5rem;\r\n    text-align: center;\r\n    position: relative;\r\n    overflow: hidden;\r\n  }\r\n\r\n  .sec-cta::before {\r\n    content: '';\r\n    position: absolute;\r\n    top: 50%;\r\n    left: 50%;\r\n    transform: translate(-50%, -50%);\r\n    width: 600px;\r\n    height: 600px;\r\n    background: radial-gradient(circle, rgba(62, 166, 200, 0.08) 0%, transparent 70%);\r\n    pointer-events: none;\r\n  }\r\n\r\n  .cta-eyebrow {\r\n    font-size: 0.72rem;\r\n    font-weight: 500;\r\n    letter-spacing: 0.25em;\r\n    text-transform: uppercase;\r\n    color: var(--dorado);\r\n    margin-bottom: 1.2rem;\r\n  }\r\n\r\n  .cta-title {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: clamp(2.5rem, 4vw, 4rem);\r\n    color: var(--tierra);\r\n    line-height: 1.1;\r\n    margin-bottom: 1.2rem;\r\n  }\r\n\r\n  .cta-title em { font-style: italic; color: var(--dorado); }\r\n\r\n  .cta-sub {\r\n    font-family: 'Cormorant Garamond', serif;\r\n    font-size: 1.25rem;\r\n    font-style: italic;\r\n    color: var(--texto-suave);\r\n    margin-bottom: 3rem;\r\n    max-width: 560px;\r\n    margin-left: auto;\r\n    margin-right: auto;\r\n  }\r\n\r\n  .cta-btns {\r\n    display: flex;\r\n    gap: 1rem;\r\n    justify-content: center;\r\n    flex-wrap: wrap;\r\n  }\r\n\r\n  .cta-btns a {\r\n    text-decoration: none;\r\n    padding: 1rem 2.5rem;\r\n    border-radius: 2px;\r\n    font-size: 0.82rem;\r\n    font-weight: 500;\r\n    letter-spacing: 0.1em;\r\n    text-transform: uppercase;\r\n    transition: all 0.3s;\r\n  }\r\n\r\n  .btn-dark {\r\n    background: var(--tierra);\r\n    color: var(--crema);\r\n  }\r\n\r\n  .btn-dark:hover {\r\n    background: var(--dorado);\r\n    color: var(--tierra);\r\n    transform: translateY(-2px);\r\n  }\r\n\r\n  .btn-outline {\r\n    background: transparent;\r\n    border: 1px solid var(--tierra-claro);\r\n    color: var(--tierra);\r\n  }\r\n\r\n  .btn-outline:hover {\r\n    border-color: var(--dorado);\r\n    color: var(--dorado);\r\n  }\r\n\r\n  \/* FOOTER *\/\r\n  footer {\r\n    background: var(--tierra);\r\n    padding: 3rem 5rem;\r\n    display: flex;\r\n    justify-content: space-between;\r\n    align-items: center;\r\n    border-top: 1px solid rgba(62, 166, 200, 0.15);\r\n  }\r\n\r\n  .footer-logo {\r\n    font-family: 'Playfair Display', serif;\r\n    font-size: 1.1rem;\r\n    color: var(--crema);\r\n  }\r\n\r\n  .footer-logo span { color: var(--dorado); font-style: italic; }\r\n\r\n  footer p {\r\n    font-size: 0.8rem;\r\n    color: rgba(220, 238, 252, 0.4);\r\n  }\r\n\r\n  footer ul {\r\n    list-style: none;\r\n    display: flex;\r\n    gap: 2rem;\r\n  }\r\n\r\n  footer ul li a {\r\n    font-size: 0.8rem;\r\n    color: rgba(220, 238, 252, 0.5);\r\n    text-decoration: none;\r\n    transition: color 0.3s;\r\n  }\r\n\r\n  footer ul li a:hover { color: var(--dorado); }\r\n\r\n  \/* ANIMACIONES *\/\r\n  @keyframes fadeUp {\r\n    from { opacity: 0; transform: translateY(30px); }\r\n    to { opacity: 1; transform: translateY(0); }\r\n  }\r\n\r\n  .hero-left > * { animation: fadeUp 0.8s ease both; }\r\n  .hero-left > *:nth-child(1) { animation-delay: 0.1s; }\r\n  .hero-left > *:nth-child(2) { animation-delay: 0.2s; }\r\n  .hero-left > *:nth-child(3) { animation-delay: 0.35s; }\r\n  .hero-left > *:nth-child(4) { animation-delay: 0.5s; }\r\n\r\n  @media (max-width: 900px) {\r\n    nav { padding: 1rem 2rem; }\r\n    nav ul { display: none; }\r\n    .hero { grid-template-columns: 1fr; }\r\n    .hero-left::after { display: none; }\r\n    .hero-left { padding: 7rem 2rem 4rem; }\r\n    .hero-right { padding: 3rem 2rem; }\r\n    .sec-mds, .sec-servicios, .sec-proceso, .sec-testimonios, .sec-cta { padding: 5rem 2rem; }\r\n    .mds-grid { grid-template-columns: 1fr; }\r\n    .servicios-grid { grid-template-columns: 1fr; }\r\n    .s-card-mds-full { grid-template-columns: 1fr; }\r\n    .proceso-steps { grid-template-columns: 1fr 1fr; gap: 2rem; }\r\n    .proceso-steps::before { display: none; }\r\n    .test-grid { grid-template-columns: 1fr; }\r\n    .sec-header { flex-direction: column; gap: 1rem; }\r\n    footer { flex-direction: column; gap: 1.5rem; text-align: center; padding: 2rem; }\r\n  }\r\n<\/style>\r\n<\/head>\r\n<body>\r\n\r\n<!-- NAV -->\r\n<nav>\r\n  <div class=\"nav-logo\"><img decoding=\"async\" src=\"https:\/\/marketingdelser.com.ar\/wp-content\/uploads\/2026\/05\/android-chrome-512x512-1.png\" alt=\"Marketing del Ser\" style=\"height:50px;width:auto;object-fit:contain;\"><\/div>\r\n  <ul>\r\n    <li><a href=\"#servicios\">Servicios<\/a><\/li>\r\n    <li><a href=\"#coaching\">Mentor\u00eda<\/a><\/li>\r\n    <li><a href=\"#empresas\">Empresas<\/a><\/li>\r\n    <li><a href=\"#proceso\">Proceso<\/a><\/li>\r\n    <li><a href=\"#registro\" class=\"nav-cta\">Conectemos<\/a><\/li>\r\n  <\/ul>\r\n<\/nav>\r\n\r\n<!-- HERO -->\r\n<section class=\"hero\">\r\n  <div class=\"hero-left\">\r\n    <p class=\"hero-eyebrow\">Una nueva forma de comunicar<\/p>\r\n    <h1 class=\"hero-title\">El marketing que <em>nace<\/em> desde adentro<\/h1>\r\n    <p class=\"hero-subtitle\">Aline\u00e1 tu marca con quien realmente sos. Comunic\u00e1 desde tu esencia, atra\u00e9 desde tu autenticidad.<\/p>\r\n    <a href=\"#servicios\" class=\"hero-btn\">Descubr\u00ed c\u00f3mo \u2192<\/a>\r\n  <\/div>\r\n  <div class=\"hero-right\">\r\n    <div class=\"hero-foto\" style=\"position:absolute;bottom:0;right:0;width:45%;opacity:1;pointer-events:none;\">\r\n    <img decoding=\"async\" src=\"https:\/\/marketingdelser.com.ar\/wp-content\/uploads\/2026\/05\/Imagen1.png\" style=\"width:100%;height:auto;object-fit:cover;\" alt=\"\">\r\n  <\/div>\r\n  <div class=\"hero-manifesto\">\r\n      <blockquote>No se trata de vender m\u00e1s. Se trata de ser m\u00e1s \u2014 y que tu mundo lo sienta.<\/blockquote>\r\n      <p>El Marketing del Ser es una metodolog\u00eda que integra autoconocimiento, prop\u00f3sito y estrategia para crear marcas que resuenan profundamente con las personas correctas.<\/p>\r\n    <\/div>\r\n    <div class=\"ornamento\">\u221e<\/div>\r\n  <\/div>\r\n<\/section>\r\n\r\n<!-- FRANJA -->\r\n<div class=\"franja-intro\">\r\n  <p>Marketing del Ser \u00b7 Empresas conscientes \u00b7 Mentor\u00eda 1 a 1 \u00b7 Transformaci\u00f3n integral<\/p>\r\n<\/div>\r\n\r\n<!-- MARKETING DEL SER \u2014 SECCI\u00d3N PRINCIPAL -->\r\n<section class=\"sec-mds\" id=\"marketing-del-ser\">\r\n  <div class=\"sec-header\">\r\n    <div>\r\n      <span class=\"sec-tag\">Servicio principal<\/span>\r\n      <h2 class=\"sec-title\">Marketing<br>del <em>Ser<\/em><\/h2>\r\n    <\/div>\r\n    <div class=\"sec-desc-col\">\r\n      <p>Una metodolog\u00eda \u00fanica que transforma la manera en que te mostr\u00e1s al mundo. Combinamos estrategia de marca con trabajo interior profundo para que cada mensaje que emit\u00eds nazca desde tu verdadera esencia.<\/p>\r\n    <\/div>\r\n  <\/div>\r\n\r\n  <div class=\"mds-grid\">\r\n    <div class=\"mds-card\">\r\n      <div class=\"mds-num\">01<\/div>\r\n      <h3>Identidad Esencial<\/h3>\r\n      <p>Descubrimos qui\u00e9n sos m\u00e1s all\u00e1 de los roles que desempe\u00f1\u00e1s. Tu historia, tus valores y tu prop\u00f3sito se convierten en los pilares de tu marca.<\/p>\r\n    <\/div>\r\n    <div class=\"mds-card\">\r\n      <div class=\"mds-num\">02<\/div>\r\n      <h3>Voz Aut\u00e9ntica<\/h3>\r\n      <p>Desarrollamos tu tono, tu lenguaje y tu forma de comunicar para que cada pieza de contenido sea inconfundiblemente tuya y genere conexi\u00f3n real.<\/p>\r\n    <\/div>\r\n    <div class=\"mds-card\">\r\n      <div class=\"mds-num\">03<\/div>\r\n      <h3>Estrategia con Alma<\/h3>\r\n      <p>Creamos planes de marketing que integran tu prop\u00f3sito con resultados concretos. Sin f\u00f3rmulas gen\u00e9ricas, sin m\u00e1scaras, solo estrategia alineada con tu ser.<\/p>\r\n    <\/div>\r\n    <div class=\"mds-card\">\r\n      <div class=\"mds-num\">04<\/div>\r\n      <h3>Presencia Digital<\/h3>\r\n      <p>Tu presencia en redes, web y contenido refleja tu esencia de forma coherente. Cada punto de contacto transmite la misma energ\u00eda y verdad.<\/p>\r\n    <\/div>\r\n    <div class=\"mds-card\">\r\n      <div class=\"mds-num\">05<\/div>\r\n      <h3>Comunidad Resonante<\/h3>\r\n      <p>Atra\u00e9s a las personas correctas: aquellas que vibran con lo que ofrec\u00e9s y se convierten en parte de un movimiento m\u00e1s grande.<\/p>\r\n    <\/div>\r\n    <div class=\"mds-card\">\r\n      <div class=\"mds-num\">06<\/div>\r\n      <h3>Evoluci\u00f3n Continua<\/h3>\r\n      <p>Tu marca crece a medida que vos crec\u00e9s. Acompa\u00f1amos el proceso de transformaci\u00f3n con ajustes estrat\u00e9gicos en cada etapa del camino.<\/p>\r\n    <\/div>\r\n  <\/div>\r\n\r\n  <div class=\"mds-cta\">\r\n    <a href=\"#registro\" class=\"btn-primario\">Comenz\u00e1 tu proceso \u2192<\/a>\r\n    <a href=\"#proceso\" class=\"btn-secundario\">Ver c\u00f3mo funciona \u2192<\/a>\r\n  <\/div>\r\n<\/section>\r\n\r\n<!-- SERVICIOS -->\r\n<section class=\"sec-servicios\" id=\"servicios\">\r\n  <div class=\"servicios-intro\">\r\n    <span class=\"sec-tag\">Nuestros servicios<\/span>\r\n    <h2>Tres caminos,<br>una misma esencia<\/h2>\r\n    <p>Cada servicio est\u00e1 dise\u00f1ado para acompa\u00f1arte en tu proceso de transformaci\u00f3n y expresi\u00f3n aut\u00e9ntica.<\/p>\r\n  <\/div>\r\n  <div class=\"servicios-grid\">\r\n\r\n    <!-- MDS PRIMERO full width -->\r\n    <div class=\"s-card-mds-full s-card\">\r\n      <div class=\"mds-left\">\r\n        <span class=\"mds-badge\">\u2605 Servicio insignia<\/span>\r\n        <h3>Marketing del Ser<\/h3>\r\n        <p class=\"s-card-subtitle\">Tu marca m\u00e1s profunda, tu comunicaci\u00f3n m\u00e1s poderosa<\/p>\r\n        <p class=\"desc\"><strong style=\"color:#EAF4FB;\">Marketing del Ser<\/strong> es una metodolog\u00eda creada por <strong style=\"color:#3EA6C8;\">Claudio Consoli<\/strong> que integra:<\/p>\r\n        <ul style=\"list-style:none;margin:1rem 0 1.5rem;display:flex;flex-direction:column;gap:0.4rem;\">\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> Desarrollo personal<\/li>\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> Coaching ontol\u00f3gico<\/li>\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> Programaci\u00f3n Neuroling\u00fc\u00edstica (PNL)<\/li>\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> Neurociencia aplicada<\/li>\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> Neuromarketing<\/li>\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> Comunicaci\u00f3n efectiva<\/li>\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> Liderazgo<\/li>\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> Estrategia comercial<\/li>\r\n          <li style=\"font-size:0.86rem;color:#ffffff;display:flex;align-items:center;gap:0.6rem;\"><span style=\"color:#3EA6C8;\">\u25c6<\/span> OKRs (Objectives and Key Results)<\/li>\r\n        <\/ul>\r\n        <a href=\"#registro\" class=\"btn-primario\">Comenzar el proceso \u2192<\/a>\r\n      <\/div>\r\n      <div class=\"mds-right-col\">\r\n        <div style=\"background:rgba(255,255,255,0.06);border:1px solid rgba(62,166,200,0.25);border-radius:8px;padding:2rem;margin-bottom:1.5rem;\">\r\n          <p style=\"font-family:'Cormorant Garamond',serif;font-size:1.15rem;font-style:italic;color:#A8D8EA;line-height:1.75;\">\"El verdadero crecimiento profesional, econ\u00f3mico y comercial comienza cuando la persona alinea qui\u00e9n <em style=\"color:#3EA6C8;font-style:normal;font-weight:700;\">ES<\/em> con lo que hace.\"<\/p>\r\n          <p style=\"font-size:0.78rem;color:rgba(220,238,252,0.4);margin-top:0.8rem;letter-spacing:0.05em;\">\u2014 Claudio Consoli<\/p>\r\n        <\/div>\r\n        <div class=\"mds-pilares\">\r\n          <div class=\"pilar\"><div class=\"pilar-num\">I<\/div><h4>Autoconocimiento<\/h4><p>Tu esencia como punto de partida<\/p><\/div>\r\n          <div class=\"pilar\"><div class=\"pilar-num\">II<\/div><h4>Prop\u00f3sito<\/h4><p>El porqu\u00e9 que mueve todo<\/p><\/div>\r\n          <div class=\"pilar\"><div class=\"pilar-num\">III<\/div><h4>Estrategia<\/h4><p>El c\u00f3mo concreto y alineado<\/p><\/div>\r\n          <div class=\"pilar\"><div class=\"pilar-num\">IV<\/div><h4>Expresi\u00f3n<\/h4><p>Comunicar sin m\u00e1scaras<\/p><\/div>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n\r\n    <!-- Empresas Conscientes SEGUNDO -->\r\n    <div class=\"s-card s-card-empresas\" id=\"empresas\" style=\"display:flex;flex-direction:column;\">\r\n      <div style=\"display:flex;align-items:flex-start;gap:1.5rem;margin-bottom:1.5rem;\">\r\n        <div style=\"flex:1;\">\r\n          <svg class=\"s-card-icon\" viewBox=\"0 0 48 48\" fill=\"none\" stroke=\"rgba(13,43,78,0.4)\" stroke-width=\"1.5\"><rect x=\"6\" y=\"18\" width=\"36\" height=\"26\" rx=\"2\"\/><path d=\"M16 18V12a8 8 0 0116 0v6\"\/><circle cx=\"24\" cy=\"31\" r=\"3\"\/><path d=\"M24 34v4\"\/><\/svg>\r\n          <h3>Empresas Conscientes<\/h3>\r\n          <p class=\"s-card-subtitle\">Cultura, marca y comunicaci\u00f3n con prop\u00f3sito<\/p>\r\n          <p>Para organizaciones que quieren construir una cultura genuina, comunicar sus valores de forma aut\u00e9ntica y conectar con sus equipos y clientes desde un lugar de mayor significado.<\/p>\r\n        <\/div>\r\n      <\/div>\r\n      <!-- CERTIFICADO -->\r\n      <div style=\"background:linear-gradient(135deg,#0D2B4E 0%,#1A4A7A 100%);border:2px solid rgba(62,166,200,0.4);border-radius:10px;padding:1.5rem;margin-bottom:1.5rem;text-align:center;position:relative;overflow:hidden;\">\r\n        <div style=\"position:absolute;top:0;left:0;right:0;height:4px;background:linear-gradient(90deg,#3EA6C8,#A8D8EA,#3EA6C8);\"><\/div>\r\n        <p style=\"font-size:0.65rem;letter-spacing:0.2em;text-transform:uppercase;color:#A8D8EA;margin-bottom:0.5rem;\">Programa para<\/p>\r\n        <h4 style=\"font-family:'Playfair Display',serif;font-size:1.1rem;color:#EAF4FB;font-weight:400;margin-bottom:0.3rem;\">Empresas Conscientes<\/h4>\r\n        <div style=\"width:40px;height:1px;background:#3EA6C8;margin:0.6rem auto;\"><\/div>\r\n        <img decoding=\"async\" src=\"https:\/\/marketingdelser.com.ar\/wp-content\/uploads\/2026\/05\/empresas.png\" \r\n             alt=\"Certificado Empresa Consciente\" \r\n             style=\"width:200%;max-width:240px;height:auto;border-radius:6px;margin:0.8rem auto;display:block;\">\r\n        <p style=\"font-family:'Cormorant Garamond',serif;font-size:1.3rem;font-style:italic;color:#ffffff;margin-top:0.8rem;font-weight:600;letter-spacing:0.02em;\">Certifica como Empresa Consciente<\/p>\r\n      <\/div>\r\n      <ul class=\"s-features\" style=\"margin-bottom:1.5rem;\">\r\n        <li>Diagn\u00f3stico de cultura organizacional<\/li>\r\n        <li>Talleres de prop\u00f3sito y valores<\/li>\r\n        <li>Estrategia de marca empleadora<\/li>\r\n        <li>Comunicaci\u00f3n interna y externa<\/li>\r\n        <li>Formaci\u00f3n de equipos conscientes<\/li>\r\n      <\/ul>\r\n      <a href=\"#registro\" class=\"s-card-link\" style=\"margin-top:auto;\">Conocer el programa \u2192<\/a>\r\n    <\/div>\r\n\r\n    <!-- Mentor\u00eda 1 a 1 TERCERO -->\r\n    <div class=\"s-card s-card-coaching\" id=\"coaching\">\r\n      <svg class=\"s-card-icon\" viewBox=\"0 0 48 48\" fill=\"none\" stroke=\"rgba(62,166,200,0.6)\" stroke-width=\"1.5\"><circle cx=\"24\" cy=\"16\" r=\"8\"\/><path d=\"M8 40c0-8.837 7.163-16 16-16s16 7.163 16 16\"\/><path d=\"M32 8c2.2 1.4 4 3.8 4 8\" opacity=\"0.5\"\/><\/svg>\r\n      <h3>Mentor\u00eda 1 a 1<\/h3>\r\n      <p class=\"s-card-subtitle\">Un proceso profundo y personalizado<\/p>\r\n      <p>Acompa\u00f1amiento individual para l\u00edderes, emprendedores y profesionales que quieren alinear su vida, su trabajo y su manera de comunicarse con su prop\u00f3sito m\u00e1s profundo.<\/p>\r\n      <ul class=\"s-features\">\r\n        <li>Sesiones individuales de 90 minutos<\/li>\r\n        <li>Diagn\u00f3stico de identidad y prop\u00f3sito<\/li>\r\n        <li>Plan de comunicaci\u00f3n personalizado<\/li>\r\n        <li>Soporte entre sesiones<\/li>\r\n        <li>Procesos de 3 a 6 meses<\/li>\r\n      <\/ul>\r\n      <a href=\"#registro\" class=\"s-card-link\">Reservar sesi\u00f3n inicial \u2192<\/a>\r\n      <div style=\"margin-top:1.5rem;border-radius:8px;overflow:hidden;\">\r\n        <img decoding=\"async\" src=\"https:\/\/marketingdelser.com.ar\/wp-content\/uploads\/2026\/05\/558867d7-f6d2-498a-a723-6f0e39c60cf7-1.png\" \r\n             alt=\"Mentor\u00eda 1 a 1\" \r\n             style=\"width:75%;max-width:340px;height:auto;display:block;border-radius:8px;box-shadow:0 4px 20px rgba(13,43,78,0.2);margin:0 auto;\">\r\n      <\/div>\r\n    <\/div>\r\n\r\n  <\/div>\r\n<\/section>\r\n\r\n<!-- PROCESO -->\r\n<section class=\"sec-proceso\" id=\"proceso\">\r\n  <div class=\"proceso-header\">\r\n    <span class=\"sec-tag\">C\u00f3mo trabajamos<\/span>\r\n    <h2>El camino del Ser a la Marca<\/h2>\r\n  <\/div>\r\n  <div class=\"proceso-steps\">\r\n    <div class=\"paso\">\r\n      <div class=\"paso-circle\">1<\/div>\r\n      <h4>Primera Conversaci\u00f3n<\/h4>\r\n      <p>Un encuentro para conocernos, entender tu momento y ver si hay resonancia para trabajar juntos.<\/p>\r\n    <\/div>\r\n    <div class=\"paso\">\r\n      <div class=\"paso-circle\">2<\/div>\r\n      <h4>Diagn\u00f3stico Profundo<\/h4>\r\n      <p>Exploramos tu historia, tus valores, tu prop\u00f3sito y el estado actual de tu comunicaci\u00f3n y marca.<\/p>\r\n    <\/div>\r\n    <div class=\"paso\">\r\n      <div class=\"paso-circle\">3<\/div>\r\n      <h4>Proceso Personalizado<\/h4>\r\n      <p>Dise\u00f1amos un camino \u00fanico seg\u00fan tus necesidades, combinando los servicios m\u00e1s adecuados.<\/p>\r\n    <\/div>\r\n    <div class=\"paso\">\r\n      <div class=\"paso-circle\">4<\/div>\r\n      <h4>Transformaci\u00f3n y Expresi\u00f3n<\/h4>\r\n      <p>Implementamos, medimos y ajustamos. Tu marca evoluciona junto con vos.<\/p>\r\n    <\/div>\r\n  <\/div>\r\n<\/section>\r\n\r\n<!-- TESTIMONIOS -->\r\n<section class=\"sec-testimonios\">\r\n  <div class=\"test-header\">\r\n    <span class=\"sec-tag\" style=\"color: var(--dorado); background: rgba(62, 166, 200, 0.15); display: inline-block; margin-bottom: 1rem;\">Voces de la comunidad<\/span>\r\n    <h2>Lo que dicen quienes ya recorrieron el camino<\/h2>\r\n  <\/div>\r\n  <div class=\"test-grid\">\r\n    <div class=\"testimonio\">\r\n      <p class=\"test-quote\">Antes comunicaba lo que hac\u00eda. Ahora comunico qui\u00e9n soy. La diferencia en la respuesta de mi audiencia fue inmediata y profunda.<\/p>\r\n      <div class=\"test-autor\">\r\n        <div class=\"test-avatar\"><\/div>\r\n        <div>\r\n          <p class=\"test-name\">Valentina R.<\/p>\r\n          <p class=\"test-rol\">Consultora de bienestar organizacional<\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"testimonio\">\r\n      <p class=\"test-quote\">Pas\u00e9 de no saber qu\u00e9 decir a tener una claridad que me sorprendi\u00f3. Mi marca ahora tiene alma, y eso se siente en cada conversaci\u00f3n de ventas.<\/p>\r\n      <div class=\"test-autor\">\r\n        <div class=\"test-avatar\"><\/div>\r\n        <div>\r\n          <p class=\"test-name\">Mart\u00edn G.<\/p>\r\n          <p class=\"test-rol\">Emprendedor \u00b7 Econom\u00eda regenerativa<\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n    <div class=\"testimonio\">\r\n      <p class=\"test-quote\">El proceso con el equipo transform\u00f3 nuestra cultura interna. Hoy tenemos una empresa que realmente practica lo que predica, y nuestros clientes lo perciben.<\/p>\r\n      <div class=\"test-autor\">\r\n        <div class=\"test-avatar\"><\/div>\r\n        <div>\r\n          <p class=\"test-name\">Carolina & Equipo<\/p>\r\n          <p class=\"test-rol\">Fundadora \u00b7 Empresa B certificada<\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/div>\r\n<\/section>\r\n\r\n<!-- FORMULARIO -->\r\n<section id=\"registro\" style=\"background:#f0f6fb;padding:4rem 3rem 0 3rem;\">\r\n  <div style=\"max-width:1100px;margin:0 auto;background:#ffffff;border:2px solid rgba(62,166,200,0.25);border-radius:16px 16px 0 0;padding:3rem 4rem 2rem;box-shadow:0 8px 40px rgba(13,43,78,0.08);text-align:center;\">\r\n    <p style=\"font-size:0.72rem;font-weight:600;letter-spacing:0.25em;text-transform:uppercase;color:#3EA6C8;margin-bottom:1rem;\">Sumate a la comunidad<\/p>\r\n    <h2 style=\"font-family:'Playfair Display',serif;font-size:clamp(1.8rem,3vw,2.6rem);color:#0D2B4E;line-height:1.1;margin-bottom:1rem;\">Comenz\u00e1 tu camino<br><em style=\"color:#3EA6C8;font-style:italic;\">hoy mismo<\/em><\/h2>\r\n    <p style=\"font-family:'Cormorant Garamond',serif;font-size:1.1rem;font-style:italic;color:#2D5080;margin-bottom:2rem;max-width:560px;margin-left:auto;margin-right:auto;\">Dej\u00e1 tus datos y te contactamos para contarte c\u00f3mo podemos acompa\u00f1arte.<\/p>\r\n    <div id=\"quform-7692e2\" class=\"quform quform-1 quform-support-page-caching\"><form id=\"quform-form-7692e2\" class=\"quform-form quform-form-1\" action=\"\/index.php?rest_route=%2Fwp%2Fv2%2Fpages%2F10#quform-7692e2\" method=\"post\" enctype=\"multipart\/form-data\" novalidate=\"novalidate\" 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value=\"1\" \/><input type=\"hidden\" name=\"quform_form_uid\" value=\"7692e2\" \/><input type=\"hidden\" name=\"quform_count\" value=\"1\" \/><input type=\"hidden\" name=\"form_url\" value=\"https:\/\/marketingdelser.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fpages%2F10\" \/><input type=\"hidden\" name=\"referring_url\" value=\"\" \/><input type=\"hidden\" name=\"post_id\" value=\"\" \/><input type=\"hidden\" name=\"post_title\" value=\"\" \/><input type=\"hidden\" name=\"quform_current_page_id\" value=\"1\" \/><input type=\"hidden\" name=\"quform_csrf_token\" value=\"XlNsILBUEkEaOEi1nq1KCFRVCii3wTIvVYgScvmI\" \/><div class=\"quform-elements quform-elements-1 quform-cf quform-responsive-elements-phone-landscape\"><div class=\"quform-element quform-element-page quform-page-1 quform-page-1_1 quform-cf quform-group-style-plain quform-first-page quform-last-page quform-current-page\"><div class=\"quform-child-elements\"><div class=\"quform-element quform-element-row quform-element-row-1_4 quform-4-columns quform-element-row-size-fixed quform-responsive-columns-phone-landscape\"><div class=\"quform-element quform-element-column quform-element-1_5\"><div class=\"quform-element quform-element-text quform-element-1_3 quform-cf quform-element-optional\"><div class=\"quform-spacer\"><div class=\"quform-label quform-label-1_3\"><label class=\"quform-label-text\" for=\"quform_1_3_7692e2\">Tu Nombre<\/label><\/div><div class=\"quform-inner quform-inner-text quform-inner-1_3\"><div class=\"quform-input quform-input-text quform-input-1_3 quform-cf\"><input type=\"text\" id=\"quform_1_3_7692e2\" name=\"quform_1_3\" class=\"quform-field quform-field-text quform-field-1_3\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"quform-element quform-element-column quform-element-1_6\"><div class=\"quform-element quform-element-text quform-element-1_9 quform-cf quform-element-optional\"><div class=\"quform-spacer\"><div class=\"quform-label quform-label-1_9\"><label class=\"quform-label-text\" for=\"quform_1_9_7692e2\">Email<\/label><\/div><div class=\"quform-inner quform-inner-text quform-inner-1_9\"><div class=\"quform-input quform-input-text quform-input-1_9 quform-cf\"><input type=\"text\" id=\"quform_1_9_7692e2\" name=\"quform_1_9\" class=\"quform-field quform-field-text quform-field-1_9\" \/><\/div><\/div><\/div><\/div><\/div><div class=\"quform-element quform-element-column quform-element-1_7\"><div class=\"quform-element quform-element-text quform-element-1_10 quform-cf quform-element-optional\"><div class=\"quform-spacer\"><div class=\"quform-label quform-label-1_10\"><label class=\"quform-label-text\" for=\"quform_1_10_7692e2\">Tel\u00e9fono <\/label><\/div><div class=\"quform-inner quform-inner-text quform-inner-1_10\"><div class=\"quform-input quform-input-text quform-input-1_10 quform-cf\"><input type=\"text\" id=\"quform_1_10_7692e2\" name=\"quform_1_10\" class=\"quform-field quform-field-text quform-field-1_10\" 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quform-element-1_2 quform-cf quform-button-style-theme quform-button-width-full\"><div class=\"quform-button-submit quform-button-submit-default quform-button-submit-1_2\"><button name=\"quform_submit\" type=\"submit\" class=\"quform-submit\" value=\"submit\"><span class=\"quform-button-text quform-button-submit-text\">enviar<\/span><\/button><\/div><div class=\"quform-loading quform-loading-position-left quform-loading-type-spinner-1\"><div class=\"quform-loading-inner\"><div class=\"quform-loading-spinner\"><div class=\"quform-loading-spinner-inner\"><\/div><\/div><\/div><\/div><\/div><div class=\"quform-element-tree\"><label for=\"quform_1_0_7692e2\">This field should be left blank<\/label><input type=\"text\" id=\"quform_1_0_7692e2\" name=\"quform_1_0\" class=\"quform-field quform-field-tree quform-field-1_0\" tabindex=\"-1\" autocomplete=\"off\" \/><\/div><\/div><\/div><\/div><\/div><\/form><\/div>\r\n  <\/div>\r\n<\/section>\r\n<div style=\"background:#f0f6fb;padding:0 3rem 4rem;\">\r\n  <div style=\"max-width:1100px;margin:0 auto;background:#ffffff;border:2px solid rgba(62,166,200,0.25);border-top:none;border-radius:0 0 16px 16px;padding:2rem 4rem 3rem;box-shadow:0 8px 40px rgba(13,43,78,0.08);\">\r\n  <!-- el widget shortcode va aqui -->\r\n  <\/div>\r\n<\/div>\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n<!-- PLACA FINAL -->\r\n<div style=\"width:100%;background:#0A1F3C;padding:4rem 2rem;text-align:center;\">\r\n  <img decoding=\"async\" src=\"https:\/\/marketingdelser.com.ar\/wp-content\/uploads\/2026\/05\/placa.jpg\" \r\n       alt=\"Marketing del Ser\" \r\n       style=\"max-width:900px;width:100%;height:auto;border-radius:8px;box-shadow:0 20px 60px rgba(0,0,0,0.4);\">\r\n<\/div>\r\n\r\n<!-- FOOTER -->\r\n<footer>\r\n  <div class=\"footer-logo\"><img decoding=\"async\" src=\"https:\/\/marketingdelser.com.ar\/wp-content\/uploads\/2026\/05\/android-chrome-512x512-1.png\" alt=\"Marketing del Ser\" style=\"height:40px;width:auto;object-fit:contain;filter:brightness(10);\"><\/div>\r\n  <p>\u00a9 2025 \u00b7 Todos los derechos reservados<\/p>\r\n  <ul>\r\n    <li><a href=\"#\">Instagram<\/a><\/li>\r\n    <li><a href=\"#\">LinkedIn<\/a><\/li>\r\n    <li><a href=\"#registro\">Contacto<\/a><\/li>\r\n  <\/ul>\r\n<\/footer>\r\n\r\n<script>\r\n  \/\/ Scroll suave para los links internos + highlight nav\r\n  const sections = document.querySelectorAll('section[id]');\r\n  const navLinks = document.querySelectorAll('nav ul li a');\r\n\r\n  const observer = new IntersectionObserver((entries) => {\r\n    entries.forEach(entry => {\r\n      if (entry.isIntersecting) {\r\n        const id = entry.target.getAttribute('id');\r\n        navLinks.forEach(link => {\r\n          link.style.color = '';\r\n          if (link.getAttribute('href') === `#${id}`) {\r\n            link.style.color = 'var(--dorado)';\r\n          }\r\n        });\r\n      }\r\n    });\r\n  }, { threshold: 0.4 });\r\n\r\n  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data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e09387c e-flex e-con-boxed e-con e-parent\" data-id=\"e09387c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Marketing del Ser Servicios Mentor\u00eda Empresas Proceso Conectemos Una nueva forma de comunicar El marketing que nace desde adentro Aline\u00e1 tu marca con quien realmente sos. Comunic\u00e1 desde tu esencia, atra\u00e9 desde tu autenticidad. Descubr\u00ed c\u00f3mo \u2192 No se trata de vender m\u00e1s. Se trata de ser m\u00e1s \u2014 y que tu mundo lo sienta. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"_angie_page":false,"footnotes":""},"class_list":["post-10","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/marketingdelser.com.ar\/index.php?rest_route=\/wp\/v2\/pages\/10","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/marketingdelser.com.ar\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/marketingdelser.com.ar\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/marketingdelser.com.ar\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/marketingdelser.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10"}],"version-history":[{"count":79,"href":"https:\/\/marketingdelser.com.ar\/index.php?rest_route=\/wp\/v2\/pages\/10\/revisions"}],"predecessor-version":[{"id":115,"href":"https:\/\/marketingdelser.com.ar\/index.php?rest_route=\/wp\/v2\/pages\/10\/revisions\/115"}],"wp:attachment":[{"href":"https:\/\/marketingdelser.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}